Peter Max x Wrangler Print Layout
       
     
Everlane Coupon/Direct Mail (Pt. 1)
       
     
Everlane Coupon/Direct Mail (Pt. 2)
       
     
Runway 2018: DIVERGE Poster
       
     
Empathy Poster
       
     
Expression Poster
       
     
Midnight Cravings
       
     
Piet Mondrian
       
     
PockFit Product Cycle/Hang Tag
       
     
FEMALE STRONG
       
     
Oceans Deep
       
     
Painted Path
       
     
Peter Max x Wrangler Print Layout
       
     
Peter Max x Wrangler Print Layout

For for my visual promotions course, the prompt was to create a magazine advertisement for a brand.

I drew inspiration from my trip to Amsterdam. I found a new start up brand called Pelican Studios, who recently did a collaboration with Wrangler’s rebrand launch (ft. Peter Max). I wanted to pull the bright, fun colors from the Wrangler x Peter Max Campaign and keep a simple, but balanced layout like the Pelican Studios store/brand.

Everlane Coupon/Direct Mail (Pt. 1)
       
     
Everlane Coupon/Direct Mail (Pt. 1)

For my visual promotions course, I needed to create a sample of direct mail marketing for a brand.

I decided to use the brand Everlane, and design a coupon code card with an attached personal clientele letter.

Everlane Coupon/Direct Mail (Pt. 2)
       
     
Everlane Coupon/Direct Mail (Pt. 2)

For my visual promotions course, I needed to create a sample of direct mail marketing for a brand.

I decided to use the brand Everlane, and design a coupon code card with an attached personal clientele letter.

Runway 2018: DIVERGE Poster
       
     
Runway 2018: DIVERGE Poster

San Francisco State University’s Apparel Design and Merchandising (ADM) Fashion Show Poster

More info on Runway 2018: Diverge project HERE

Empathy Poster
       
     
Empathy Poster

For my graphic design course, the challenge was to do a reductive illustration on an object, and then pair it with a non-literal word, and text.

I chose a pair of oxford shoes in my closet with the word empathy and poem about depression, expectations, and bullying by Sarah Kay (ft. in 13 Reasons Why, Netflix Original).

Expression Poster
       
     
Expression Poster

Poster Design for CFS 600 Course

Abstract graphic illustration of people diverging from fast fashion ideals, while paired with a haiku text.

Midnight Cravings
       
     
Midnight Cravings

We all get late night cravings right?

Midnight Cravings is part of a new series called Obsession (more to come).

Playing of the background colors of the photo I took of my friend; I wanted to create a fun and psychedelic-like design. The design concept to be simple, yet open to interpretation.

I believe this design would be easily marketable and seen on posters, stickers, or even an editorial food article as a graphic.

(Created on Adobe Photoshop CC- 2017)

Piet Mondrian
       
     
Piet Mondrian

I love playing with color theory, especially pairing complimentary color together that will make a statement. Inspiration from the simple, famous painting Composition II in Red, Blue, and Yellow by Piet Mondrian, I created an edit that would a frame and bring out Blogger Alex Dasilva's styled look

(More photos and info on this photoshoot can be found HERE.)

PockFit Product Cycle/Hang Tag
       
     
PockFit Product Cycle/Hang Tag

A digital graphic/hang tag for my PockFit product design project.

I wanted to great a fun way for the consumer to understand/remember how the product worked. 

This is not only a simple digital graphic design, but a unique hangtag.

(Created on Adobe Illustrator CC, InDesign CC- 2017)

FEMALE STRONG
       
     
FEMALE STRONG

In the recent political distress and logos created, I wanted to create an minimal graphic playing with typography and simple lines.

I believe using Futura Bold with the word "Strong" with a contour drawing of the female form gets across the Feminist message.

(Created on Adobe Illustrator CC and Adobe Photoshop CC- 2017)

Oceans Deep
       
     
Oceans Deep

An editorial graphic I created for Fashion Network Association's first online publication Oceans Deep. I wanted to play with the photos color and graphic makeup.

See more on my work for FNA's Ocean's Deep HERE.

(Created on InDesign and Photoshop CC-2016)

Painted Path
       
     
Painted Path

I love adding dimension and texture to photos. Here is an edit I did for my personal fashion Instagram account. Instagram, fashion blogging, and social media marketing is continuously evolving --- and this is a perfect example to freshen-up and standout amongst your peers and competitors.

(Created on Photoshop-2017)